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Channel: October 2007 – Pole Position Marketing
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SEO For…Google?

What would happen if Google had to optimize for Google? Optimize Google For Google P.S. This is hilarious. Continue Reading

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Where Does the Responsibility of the SEO End and the Client's Begin?

Last week, as I recounted my story of a troubled client, I got to thinking about this question. In the world of SEO, where do the lines of responsibility fall? Continue Reading

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Team Reading List 10.17.07

Automate Or Die Trying – SEO can’t be fully automated, but this article explains why some of it must be. Link Building & Determining Link Quality Turning Browsers Into Buyers. Continue Reading

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AdWords Regional Targeting

I’ve been asked recently “What does the Reno, NV mean when it displays at the bottom of a sponsored ad?” I’ve been able to give a pretty good basic explanation, stating something to the effect that it...

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How to Succeed at Everything that Matters

Everybody wants to succeed. Success, though, rarely comes easy. Nor does it happen overnight. We often hear about overnight success stories, certain companies or individuals thrown into the limelight,...

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A Brief Overview of StumbleUpon

I’ve explored social bookmarking site StumbleUpon the past month and am nearly addicted. At times, I’ve found it difficult preventing my mouse from hovering over the alluring green and blue button and...

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Team Reading List 10.19.07

Google Webmaster Tools Review “Inverted Pyramid”: How to Write for Social News & Blogs Example of a PPC Strategy Document Continue Reading

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Link Building and Link Baiting: A Newbie’s Guide to What’s What

According to McGaffin and Binnie, “If a site or a writer that you respect gives a link to further resources, then because of that respect you’re likely to follow it.” Search engine marketing relies on...

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Team Reading List 10.22.07

Writerisms and other Sins: A Writer’s Shortcut to Stronger Writing Leveraging All Search Marketing Channels Viral Marketing is NOT the Same as Word of Mouth 42 Content Building Ways to Attract and...

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Top PPC Tip Lists – Everything You Need to Know

Maybe not quite a Top 10 Top 10 Reasons your PPC ads suck … but maybe. Last week I was organizing my binder of helpful blog posts (read: old fashioned method of having something on hand to re-read...

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Review: Teaching Sells by Brian Clark

Brian Clark (copyblogger) has just released a quick 22-page download (or audio recording) titled, Teaching Sells: Forget everything you know about making money online… and start making some. Continue...

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Team Reading List 10.23.07

Passive Voice Is Redeemed For Web Headings Continue Reading

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Team Reading List 10.24.07

Remove the Negative Words in Your Advertising and Marketing Top 20 Most Ingenious SEO Company Names – (just for fun) Continue Reading

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Team Reading List 10.25.07

PPC Success in Five Steps The Importance of Images In Linkbait Articles 11 Link Usability Tips Continue Reading

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Work at Your Best Doing Your Worst!

What do you spend most of your (work) time doing? Things you’re good at? Things you’re terrible at? Or do you just spin your wheels doing things that just don’t matter? Continue Reading

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The Power of .Htaccess

I began my career in SEO as a marketing student, not a programmer. During the past few months, however, I feel like I’ve jumped headfirst into the world of HTML, CSS, and PHP and have learned quite a...

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Review: Social Media Optimization Strategies

I think I would have titled SEOmoz’s Social Media Optimization Strategies differently. It’s more of a detailed look at the social media landscape and analysis of the major social media players....

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Team Reading List 10.30.07

line Copywriting 101: The Ultimate Cheat Sheet Search Engine Optimization Basics Hi I’m Debra And I’m A Directory Addict Continue Reading

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Nobody Want's Your Stinking Content… So Give Them Community!

On the web it is impossible to have a conversation without content. That is why content will never truly be dead. Every word written, every blog post, article, instant message, forum post, etc/ (the...

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